Kajabi Vs Mastermind: Brutally Honest Comparison 

 Updated: May 7, 2024

kajabi vs mastermind

There are few platforms that have drawn as much attention as Kajabi and Mastermind in the educational space.

Both have a very engaged user base!

Kajabi has been around for more than a decade and has become the best known name in the industry.

kajabi home

Mastermind was launched by famous influencer Tony Robbins, Dean Graziosi and Clickfunnels co-founder Russell Brunson.

Both platforms speak to a slightly different audience and offer different features too, and that’s what we’ll explore in this comparison so you can make the best decision.

What’s the difference between Kajabi and Mastermind?

Fundamentally, we’re looking at 2 types of platforms:

Kajabi is an all-in-one platform and designed to be a one stop shop to sell and deliver online programs.

Mastermind is not designed to provide the most features but instead a selected set of tools to help you deliver the best group coaching/mastermind programs.

Let’s see how this breaks down in details.

Kajabi Pros

  • The Apple of online course platform: you can't really go wrong
  • Outstanding UX and course delivery/design
  • Probably the best community and support in the industry

Mastermind Pros

  • Makes creating a mastermind super easy and intuitive
  • Very low learning curve and easy for beginners
  • Native live feature for your  sessions

Kajabi Cons

  • Page builder lacks a bit of flexibility and easy-to-use templates
  • Small premium on pricing

Mastermind Cons

  • Still somewhat limited for what you need marketing wise to sale your programs
  • Only has Stripe and limited options

Pricing: Comparison Kajabi vs Mastermind

Before getting into the “what do they do”, let’s look at pricing.

Now, it’s important to understand what you get for your money, and that’s what the rest of this comparison will show so don’t skip that!

Here is the two platform’s pricing chart:

  • Kajabi pricing

  • Mastermind pricing

Mastermind essentially has one simple plan (monthly or yearly) that offers you full access to the platform and its features.

There are limits in that plan that you can’t really go over:

Kajabi on the other hand appears a lot pricier.

But remember that this is an all-in-one platform that does much more than just helping you build an online program.

More on that in the next section!

Tools & Feature Comparison:

Website & Funnel

This might not be something you’re expecting to be taken care of but it is an important feature for any course creators.

Being able to build a funnel and pages in order to sell your programs and mastermind is vital!

This is something that Kajabi offers to the full extent with the ability create any type of pages you’d like using the drag and drop page builder:

Kajabi page builder

Kajabi Page Builder

This of course includes opt-in, sales pages, automations, checkout pages and everything needed to build a funnel.

You can also create a Blog and share your posts there.

Mastermind on the other hand offers a pretty limited feature here…

You’re really only able to create an opt-in page:

mastermind opt in page

Mastermind Opt In Pages

And even then, this will have to follow a predetermined structure that you cannot change.

This can be problematic if you planned on only using Mastermind and most users will need to use another platform for their funnel and website.


Both platforms offer a checkout feature that will allow you to connect a payment gateway and process payments.

Kajabi offers both Stripe and Paypal but also Google and Apple Payment.

Mastermind also supports Stripe and Paypal.

Checkouts in Mastermind are automatically generated based on the information you input when creating a new program and cannot be designed further:

mastermind checkout

Mastermind Checkout

These aren’t looking bad and are relatively optimized for conversion however.

You can have both one-off pricing and recurring payment options for both platforms.

Kajabi allows you to customize your checkout pages a bit more:

Kajabi checkout example

Kajabi Checkout

There’s also a lot more coming with Kajabi payments such as the option to calculate VAT and other taxes directly on the checkout.

Kajabi also has more payment options such as payment plans and Pay What You Want.

Overall, Kajabi offers a much more flexible checkout feature here.

Online Programs

This is maybe the area where the two platforms compete the most.

Mastermind was specifically built to help you create a group coaching program or mastermind.

That can include of course a video module (hosted on the platform) with downloadable and resources.

But also of course live mastermind sessions:

mastermind mastermind

Mastermind live sessions

These sessions are only available to members and easy to schedule for your mastermind.

You can go live directly on the platform and allow your students to join through their client platform.

After the session, you can keep a recording and add that to your program for replays.

mastermind ux

Mastermind Dashboard

The platform is very tailored to a mastermind and wouldn’t necessarily work for other types of program.

Kajabi on the other hand is a bit more flexible with a full curriculum builder:

Kajabi Curriculum Builder

You can also design the front-end of the course - which is not possible with Mastermind.

You’ll have several templates and layouts at your disposal and you make these looks pretty much however you’d like.

These can be self-paced courses, membership, webinars, etc.

Kajabi Course Template

There is also a fully-fledged coaching product type you can create for 1-1 coaching.

Note that these aren’t necessarily fit for group coaching programs.

There is a live video option in Kajabi too, meaning that you could build your program to be suitable for masterminds.

Kajabi Live Videos

This is probably the main difference between the two platforms.

Mastermind was created for a specific use and doesn’t pretend or try to cover all of your needs as an online creator.

Kajabi on the other hand is meant to be a one stop shop and help with everything you need, which does mean more flexibility overall.


Here are some other features that each platform offer and that couldn’t be compared directly but are important to mention here:


  • Email Marketing: Kajabi offers a fully fledged email marketing system where you can segment your list and setup automated email campaigns or date-based ones.
  • Community: Kajabi acquired Vibely and now offers a well-rounded community building feature for all of its users. This can be a great way to build your own social media group
  • Podcast: Kajabi offers podcast hosting and wil, help centralize everything. Episodes will then be broadcasted to Apple, Google and Spotify Podcast.


  • Directory: This is a way to get some eyeballs on your program. Mastermind has a public directory for its creator to display their work.

Kajabi vs Mastermind: The Bottom Line

Kajabi would be a better choice if

  • You’re looking for a platform that does everything in your business
  • You want to offer more than mastermind programs
  • You want as much design customization as possible

Mastermind would be a better choice if

  • You’re specifically looking for offering a mastermind program
  • You already have your other bases covered when it comes to funnel,etc.
  • You’re not interested in the bells and whistles and just want something simple

Joey Mazars

Online Course Platform Expert

Hi, there! I've literally spent thousands of hours helping clients build their online courses on these platforms through my marketing services.

I've become obsessed with helping them find the right fit for their needs and decided to guide other creators through their decision process with these detailed reviews.

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